First Niagra donates to Red Cross

First Niagara Financial Group (Nasdaq: FNFG) announced the donation of $100,000 from First Niagara Bank Foundation to the American Red Cross in support of its Hurricane Sandy disaster relief efforts.

The funds will be distributed for use in New York, Connecticut, and Pennsylvania to help the Red Cross continue to provide food, shelter, and basic services to those affected by the storm in these three states where First Niagara operates. Additionally, First Niagara has established a bank-wide Red Cross donation account that customers may deposit money into at their local branch.

“First Niagara’s continued support of the American Red Cross will help us provide critical relief services to Connecticut residents in the wake of Hurricane Sandy,” American Red Cross Connecticut and Rhode Island Region CEO Mario Bruno said. “We greatly appreciate First Niagara’s financial support and the commendable way in which they have responded to the needs of communities in the aftermath of the storm. They have stepped up quickly to help their neighbors across Connecticut.”

First Niagara also recently established its “YouFirst Neighbor” loan program for customers impacted by Hurricane Sandy, allowing them to quickly receive unsecured, low-interest home improvement loans.

“As a former board member of my local American Red Cross chapter, I have witnessed the tremendous efforts of this organization and its volunteers.  Well before a disaster touches down in a community, and long after that community is back on its feet, the Red Cross is there,” First Niagara New England Regional President David Ring said. “First Niagara is committed to supporting the Red Cross in its efforts to ensure the health and safety of Connecticut residents affected by Hurricane Sandy.”

For more information on how to donate to the American Red Cross, visit For more information on First Niagara’s storm relief services, visit

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