she3 Well-Fitness Boutique ribbon cutting

Benay Rubin shows the ropes to First Selectman Mike Tetreau Saturday’s ribbon cutting.

Benay Rubin shows the ropes to First Selectman Mike Tetreau Saturday’s ribbon cutting.

The flagship location of she3 Well-Fitness Boutique opened Saturday, Sept. 8, at 63 Unquowa Road, on Donnelley Walk between Archie Moores and Cafe Lola.

In addition to a ceremonial ribbon cutting with First Selectman Mike Tetreau, the opening included samplings of complimentary fitness classes, clean-eating seminars and specially designed programming for teens and college students.

Owner, creator and Chief Health Officer Benay Rubin said she3 (which stands for strength, health and empowerment) will bring to Fairfield “the area’s first integrated fitness/wellness destination focused on maximizing the strength, health and empowerment of clients through high-energy, cross-disciplinary group fitness classes, individualized training sessions, health coaching and detox and cleanse programs and workshops.”

“The energy in Fairfield is so alive and progressive that it was the natural choice for the she3 concept,” Rubin said in a press release. “Fairfield is filled with young, creative professionals, busy, multi-tasking parents and onthe-go teens and college students. My goal is to bring them an intimate, personalized and welcoming health/fitness experience that develops not only sculpted physiques but healthy bodies and strong minds.”

Rubin showed Tetreau the studio and introduced the first selectman to a heavy rope workout.

At she3 Well-Fitness Boutique, all first-time clients receive a complimentary she3 barrefit class or personalized health assessment. In addition to the results-oriented, beginning to advanced level barre-fit classes, regular she3 offerings will include a fast-paced, express 50-minute lunchtime workout, a once-monthly live music workout for college students, He3 men-only classes and Teen3 after-school workouts for ages 12 to 18.

A full menu of healthy living options are offered at she3, including nutrition plans based on personal dietary concerns/requirements; specialized workshops including Beating Emotional Eating, Clean Teen eating and Freshman Without the 15 ; health coaching, detox/cleanse programs and how-to outings to local farms and markets. Special empowerment and holistic living programs featuring guest lecturers will be scheduled regularly.

Rubin has more than 18 years of experience in the integrative fitness industry as both a fitness teacher and health educator for adults, teens and children in the tri-state area. She is certified as a personal trainer and as a Yoga, Pilates, Lotte Burke, meditation and Eidetic Imagery instructor.

She is also a trained and certified Holistic Health Coach from the Institute of Integrated Nutrition, where she acquired expertise in more than 100 dietary theories and lifestyle coaching methods. She is recognized as an expert in the health field as a Holistic Health Practitioner from the American Association of Drugless Practitioners.

More information about the she3 Well-Fitness Boutique and class schedules can be found at, on facebook at SHE3WELL-FITNESS or by calling 855-505-SHE3 (7433).

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